TheUC 044: Is Your Social Media Helping or Hurting Your Business?

Social-Media-44

Megalomaniac CEO's overuse their social media so their addicted egos can get the continuous adulations they need from their many manufactured ‘fans.’ Studies show the more time they spend on social media, the more they sink the value of the company they are supposed to lead. Others are so private or fearful of connecting with the users on social media that their scarce presence makes consumers dubious. In times of crisis, these leaders are ineffective because they lack credibility.  Is your … [Read more...]